7th July 2025

by Subbu Muthukrishnan in Blog, Data & AI

Breaking Down Data Silos: How Microsoft Fabric and Databricks Create Cost-Efficient Hybrid Solutions

The data disconnect is costing enterprises millions. Here’s how to fix it without breaking the bank. The Million-Dollar Data Problem Picture this: Your VP of Sales sees an immediate $300K expansion opportunity with a 75% probability of closing. Meanwhile, your Customer Success team is watching the same client’s health score plummet from 85 to 65, […]

30th June 2025

by Nachiappan Subramanian in Blog, Digital Engineering & AI

Reengineering Quality: Why Your Quality Assurance Process Needs a Strategic Assessment

In an age where software drives every touchpoint—whether it’s a mission-critical enterprise tool or a consumer-facing app—the margin for error is shrinking, fast. Despite investments in automation, DevOps, and cloud-native tooling, quality issues remain a persistent drag on delivery velocity and brand trust. Why? Because many organizations treat quality assurance (QA) as a tactical checkpoint, […]

30th June 2025

by iLink Digital in Blog, Salesforce

Redefining Campaign Success: How AI is Revolutionizing Salesforce Marketing

Marketing teams today aren’t short on data. The problem? Most of it isn’t telling a story—just numbers sitting in dashboards. And if you’re still measuring campaign success by opens, clicks, and leads generated, you might be missing the bigger picture. AI-driven marketing in Salesforce isn’t just another layer of automation. It’s a strategic leap forward. […]

30th June 2025

by iLink Digital in Blog, Salesforce

Smarter Marketing with Salesforce Einstein: How AI Personalizes Every Customer Journey

In the evolving world of digital marketing, one thing has become clear: people want to be understood. They want messages that speak directly to them—not mass emails or generic ads, but content that feels like it was created just for them. Today, thanks to artificial intelligence (AI) and platforms like Salesforce Marketing Cloud and Account […]

30th June 2025

by iLink Digital in Blog, Digital Engineering & AI

Azure AI Foundry: Redefining the Future of Enterprise AI

Introduction Artificial Intelligence is no longer confined to experimental labs or cutting-edge startups. It is quickly becoming the foundation for the next wave of enterprise innovation. And now, with Microsoft’s new Azure AI Foundry, organizations have a unified, purpose-built platform to accelerate AI application development and deployment at scale. This blog explores the transformative potential […]

30th June 2025

by iLink Digital in Blog, Salesforce

BEAK AIOps for Incident Management: Reducing Downtime & IT Costs

Introduction In modern enterprises, IT incidents are no longer just technical hiccups—they’re business disruptions. A server crash, failed update, or slow response can ripple across customers, employees, and revenue pipelines. The traditional method of “monitor, wait, and respond” is no longer enough. teams often forced to collaborate across siloed support tiers, applications, and services. This […]

26th June 2025

by iLink Digital in Blog, Salesforce

The Future of Smart Billing: How AI and Automation are Transforming Revenue Management

Introduction: Billing as a Strategic Revenue Driver In today’s hyper-connected digital economy, outdated billing systems are more than just an operational bottleneck—they’re a strategic liability. Manual invoicing, delayed payments, and revenue leakage not only erode profitability but also undermine customer trust. As businesses pivot toward subscription models, global payments, and dynamic pricing, the need for […]

26th June 2025

by Thangaraj Petchiappan in Blog, SIMS

Best Practices for Migrating VMware Workloads to Azure VMware Solution (AVS)

Introduction As enterprises reevaluate their VMware strategy in the wake of escalating licensing costs and Broadcom’s acquisition changes, Azure VMware Solution (AVS) has emerged as a compelling alternative. It enables organizations to migrate existing VMware workloads to Azure with minimal disruption, leveraging familiar tools like vSphere, NSX, and vSAN. But achieving a seamless migration demands […]

25th June 2025

by Thangaraj Petchiappan in Blog, SIMS

Why Your Cloud ROI Depends on the Right CSP Partner

The New Economics of the Cloud The cloud was once seen as a final destination. Today, it’s a constantly evolving value engine, and only those with the right Cloud Solution Provider (CSP) partner truly capitalize on its potential. Organizations waste up to 32% of their cloud budgets due to poor visibility and misaligned strategies. In […]

25th June 2025

by Thangaraj Petchiappan in Blog, SIMS

How to Seamlessly Integrate AI into Your Existing Cloud, Hybrid, or On-Prem Infrastructure

Introduction: AI Needs to Fit—Not Force—Your IT Landscape AI adoption has moved beyond experimentation—it’s a strategic priority. However, there is a misconception that successful AI transformation requires a total overhaul of existing systems. In reality, the most effective AI strategies integrate with what you already have, leveraging current infrastructure across cloud, on-prem, or hybrid environments. According […]

Breaking Down Data Silos: How Microsoft Fabric and Databricks Create Cost-Efficient Hybrid Solutions

Reengineering Quality: Why Your Quality Assurance Process Needs a Strategic Assessment

Redefining Campaign Success: How AI is Revolutionizing Salesforce Marketing

Smarter Marketing with Salesforce Einstein: How AI Personalizes Every Customer Journey

Azure AI Foundry: Redefining the Future of Enterprise AI

BEAK AIOps for Incident Management: Reducing Downtime & IT Costs

The Future of Smart Billing: How AI and Automation are Transforming Revenue Management

Best Practices for Migrating VMware Workloads to Azure VMware Solution (AVS)

Why Your Cloud ROI Depends on the Right CSP Partner

How to Seamlessly Integrate AI into Your Existing Cloud, Hybrid, or On-Prem Infrastructure

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