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11th February 2025
by in Blog, SIMS

Why Password-less Authentication is the Future of Cybersecurity? 

Introduction  According to Verizon’s Data Breach Investigation Report, “31% of all data breaches over the past 10 years involved the use of stolen credentials”.  As we all know, passwords are the weakest link in the enterprise security infrastructure. Though it has been the primary authentication mechanism for decades, it can be easily stolen or hacked, leaving […]

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User Interface Design
10th February 2025
by in Blog, UI/UX

10 Timeless Usability Heuristics for User Interface Design Creating Intuitive and User-Centric Experiences

Introduction  Ever wonder why some apps and websites feel seamless, intuitive, and engaging while others leave you frustrated and confused? The secret lies in a set of fundamental design principles that govern how we interact with digital products. These ten usability heuristics aren’t just for designers—they’re essential for product owners, marketers, and entrepreneurs who want […]

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Modernizing Your Security
29th January 2025
by in Blog, SIMS

Modernizing Your Security Operation Center (SOC) with Microsoft Sentinel SIEM

Introduction  According to a Forrester study, “Organizations deploying Microsoft Sentinel are realizing a remarkable 234% ROI, over the period of three years”.  As businesses are increasingly adopting cloud databases, hybrid infrastructures, and the rapid proliferation of IoT devices, the attack surface continues to expand at an unprecedented pace. Moreover, the sheer volume of security alerts […]

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Cybersecurity in Healthcare
23rd January 2025
by in Blog, SIMS

Reimagining Cybersecurity in Healthcare with Microsoft Security Copilot

Introduction  According to OCR Report, “Over 168 million individuals were affected by the biggest healthcare data breaches reported in 2024”.  It is no stranger that healthcare has become the primary target for adversaries as it houses the most sensitive and valuable patient data and is increasingly under siege by sophisticated cyber threats.  Today’s healthcare organizations […]

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Bringing Data & AI to Life – 2
23rd January 2025
by in Blog, SIMS

Top Cybersecurity Trends 2025 & Predictions

Introduction  Cyberattacks against critical infrastructure have surged in 2024, increasing by 30% from 2023.   As we stand on the edge of 2025, the cybersecurity landscape is rapidly changing with a bewildering array of evolving cyber threats and demands, rapid adoption of AI, and regulatory shifts. As adversaries increasingly adopt AI and LLMs to launch high-volume […]

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Top 3 CX Predictions for 2025
9th January 2025
by in Blog, Digital Engineering & AI

Top CX Trends & Predictions for 2025

Introduction   As we march into 2025, the customer experience (CX) is undergoing a tectonic shift driven by the rapid adoption of AI and the dynamic evolution of customer behavior. Beyond just technological advancement, AI and automation are reshaping the core principles of customer engagement, satisfaction, and loyalty. AI and copilots are revolutionizing customer interactions, enabling […]

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Generative AI in Cybersecurity
18th December 2024
by in Blog, SIMS

Generative AI in Cybersecurity: A Double-Edge Sword or Cyber Shield?

Introduction   According to Gartner, 80% of businesses are likely to adopt Generative AI in their digital footprint, yet 60% remain unprepared to manage the associated cybersecurity risks. It is no longer news that Generative AI is marking a transformative impact across industries; businesses are already deriving value and material benefits from GenAI adoption.   While GenAI […]

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17th December 2024
by in Press Release

iLink Digital Acquires Majority Stake in Market Fusion Analytics to expand Data and AI capabilities

iLink Digital Acquires Majority Stake in Market Fusion Analytics to expand Data and AI capabilities Bothell, WA – December 17, 2024   iLink Digital, a leading provider of AI driven Digital Transformation solutions, announced the acquisition of a significant stake in Market Fusion Analytics (MFA), an innovative analytics and data science boutique. This strategic partnership […]

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