Transforming Pharma Industry with iLink’s Power BI Center of Excellence (CoE)

iLink Digital helped the leading pharmaceutical industry overcome the challenges of its fragmented and siloed reporting system that impeded its ability to leverage data effectively for strategic decision-making and operational excellence. The client partnered with iLink Digital to build a Power BI Center of Excellence (CoE), a centralized and scalable analytics ecosystem that would unify governance, automation, and performance optimization across departments.

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Industry

Pharmaceutical Manufacturing

Company size

10K+ Employees

Headquarters

Illinois, U.S.A.

Client Overview

Our client is a global biopharmaceutical leader, serving on a mission to deliver transformative medicines that address the world’s most pressing health challenges across broader medical verticals. With a strong focus on innovation, they’re deeply committed to improving patient outcomes by leveraging cutting-edge technologies.

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Challenges

Siloed Data & Manual Reporting: Reports were generated from CSVs and flat files with no centralized data layer, resulting in redundancy and high reconciliation overhead.
Lack of Automation & Version Control: Without automated pipelines or version control, data was inconsistent and deployments were complex and error-prone.
Fragmented Support:  Absence of a centralized support system led to delays in issue resolution and operational disruptions.
Performance Bottlenecks: Inefficient data models resulted in slow data refreshes and frequent dashboard failures, limiting timely access to insights.
Limited Visibility:  There was little transparency into Power BI adoption and report usage, making it hard to track impact and optimize resources.

Solution

Establishing Power BI CoE: Designed a unified Power BI governance model and built 20 automated workflows, significantly reducing manual effort and ensuring timely, accurate data availability.
Governance: Strategically implemented Power BI source control and release pipelines were implemented, enabling structured deployments, robust version control, and compliance tracking.
Brand-Specific Reports: Strategically developed Power BI dashboards that provided real-time insights, streamlined patient onboarding and tracking, consolidated field operations data, and enabled efficient performance and resource management across diverse business units.
Integration: The team resolved Salesforce embedding and authentication issues, improving accessibility and user experience.